Thursday, December 14, 2017

MLM Prospecting For Profits Part 3

MLM PROSPECTING FOR PROFITS PART 3

How MLM Superstars Get Unlimited Free Leads and Cash To Build ANY MLM Opportunity They Choose.

MLM Superstars use an advertising method called self- financing advertising, revenue-positive advertising, or MLM funded proposal advertising to erase, or zero out, their advertising costs so that they generate unlimited free leads and cash.

While the MLM industry uses the phrase MLM funded proposal a lot, I prefer to call it self-financing advertising because self-financing describes the process more accurately.

MLM Superstars don't advertise their favorite MLM opportunity upfront, because they already know that most people will say no to their MLM opportunity anyway.

MLM Superstars know they will get many more people to buy a generic MLM success CD, DVD, book, ebook or video training on how to be successful in MLM.

Instead of advertising their favorite MLM opportunity with a lower probability of success, the MLM Superstar follows the law of supply and demand to give more people what they already want -- some ideas, tips, strategies and methods for becoming a MLM success and have a higher probability of making money.

Here is a step by step example of how self-financing advertising works:

The MLM Superstar places a 4-line advertisement for a generic $397 MLM training course in the weekend edition of USA Today for a $400 ad cost.

The ad reads:

The Insider Secrets to Growing Your MLM Downline. Call 24 hour recorded message 1-800-000-0000 or visit online at www.MLM123.com

The MLM Superstar gets a total of 30 people to respond to the advertisement.

Out of the 30 people who responded, 25% of the people (10 people) buy the course which sells for $397.

10 sales x $397 = $3,970.

Selling the MLM training course has no direct relation to the MLM Superstars' favorite MLM opportunity, however, the MLM Superstar still pulled in $3,970 in gross sales over the weekend.
If the MLM Superstar just advertised his or her favorite MLM opportunity in USA Today, there is a slim chance that they would have earned $3,970 that weekend.

$3,970 - $400 ad cost = $3,570

With $3,570 in cash, how much did the MLM Superstar's ad really cost?

Zero.

This is what is meant by Self-Financing Advertising, Revenue-Positive Advertising, or MLM Funded Proposal Advertising.
1. Advertise a generic solution
2. Get people to buy the generic solution
3. The generic solution sale pays for the advertising.
4. The profits from the sale erases the ad cost.
5. There are hundreds or thousands in profits left.

The MLM Superstar did NOT advertise their favorite MLM opportunity at all.

By advertising a 100% generic solution that everyone in the MLM industry would be interested in buying, or a generic solution that people looking to start a home-based business would be interested in buying, the MLM Superstar taps into the law of supply and demand.

There is certainly much more demand for a MLM training course compared to the demand for a MLM company opportunity or product.

But there's more.

The MLM Superstar generated 30 leads from the ad too. How much did the MLM Superstar pay for the 30 leads? Again, nothing.

Zero.

That's ZERO ADVERTISING, 30 FREE LEADS and $3,570 IN ADDITIONAL CASH FLOW.

Now that the MLM Superstar earned $3,570 from one weekend ad in USA Today, he or she can keep on running the same ad at a zero cost, generate free leads weekly, and get paid thousands of dollars in cash flow weekly.

Now you know why the MLM Superstars don't teach this stuff openly. They want to keep this insider self-financing advertising secret, well... a secret!

$3,570 a week times 52 weeks in a year = $185,640 a year in extra cash flow for the MLM Superstar.

And yet, there's more.

Remember, the MLM Superstar generated 10 sales a week that produced all this money in the first place.
10 customers a week x 52 weeks = 520 buyers a year!

On my site here at TheMLMGoldRush.com I have addressed the topic of MLM opportunity buyers and how you can rent the names and addresses of people who buy business opportunities or buy business opportunity related information products. These are some of the hottest names you can ever mail your MLM offer to.

Except in this example, the MLM Superstar is actually creating his or her own, home-grown, business opportunity

buyers list from making 10 sales a week or 520 opportunity buyers a year.

When a MLM Superstar decides to promote their favorite MLM opportunity later on in the back-end marketing process, who do you think they would market to first?

Answer:

Their own customer list of opportunity buyers, which in my example, the MLM Superstar has ALSO generated at ZERO cost!
This is WHY MLM Superstars focus on selling a 100% generic MLM solution upfront to the masses.
However, let's continue on with this example.

Let's say that this MLM Superstar places the same ad in a total of only 5 weekend newspapers and the results are about the same or greater.

5 ads x $400 weekly = $2,000.

Where, oh where, would they ever get $2,000 to place 5 ads?

Answer:

From the $3,570 profit they made placing one ad.
$3,570 x 5 weekend ads = $17,850 a week

$17,850 x 52 weeks = $928,200 a year

10 sales x 5 weekend ads = 50 customers a week 50 customers x 52 weeks = 2,600 customers a year

30 leads x 5 weekend ads = 150 free leads a week 150 leads x 52 weeks = 7,800 leads a year

Is this a MLM business? Oh no, good buddy.

This is not MLM.

This is just good old fashioned direct marketing.

This is simply money from selling TOOLS to the MLM gold miners, my friend. Nothing more.

The MLM Superstar in this example is getting thousands of dollars a year in advertising at zero cost, generating 7,800 free leads a year, earning $928,200 a year in extra cash flow to build his or her favorite MLM opportunity, and generating 2,600 hot opportunity buyers of their own to introduce to their favorite MLM opportunity.

This is how MLM Superstars THINK. This is the MLM Superstar MINDSET.

This is why the MLM Superstar becomes rich while the ordinary, everyday, little MLM distributor is out their talking to family and friends, and putting up corner street signs trying to promote his or her MLM weight loss opportunity.

© Copyright 2017 Al Johnson
Al Johnson is a customer attraction coach for business owners, entrepreneurs, direct selling professionals, and marketers since 1989.

MLM Prospecting For Profits Part 2

MLM PROSPECTING FOR PROFITS PART 2

How MLM Superstars Turn The MLM Prospecting Game Into A Profitable Cash-Producing Machine That Guarantees They Get Paid Thousands of Dollars Monthly Whether People Join Their Favorite MLM Opportunity or Not.

MLM Superstars make money selling generic solutions while doing prospecting to find people who may be interested in joining their favorite MLM opportunity.

The majority of MLM distributors fail to make money during the prospecting process and end up losing money trying to advertise their MLM company's opportunity and products.

MLM Superstars understand that prospecting is just like a business game and they set up the rules of the game so they always WIN!

MLM Superstars have figured out a strategy to erase all of their advertising costs so they get unlimited free advertising, generate endless amounts of free leads, create a highly qualified list of eager opportunity buyers, and get paid $10,000; $20,000; to $50,000 monthly (or more) in extra cash flow deposited into their bank accounts on a regular monthly basis, while they slowly build long-term monthly residual income with their favorite MLM business opportunity.

How do they accomplish all this? It's a simple answer, really.

MLM Superstars DON'T advertise their favorite MLM opportunity upfront. The buying public will generally not even know what specific MLM opportunity the MLM Superstar is promoting.

So, you ask, what exactly DO they advertise?

MLM Superstars understand the laws of supply and demand really well, so they use the law of supply and demand to make the most money possible by selling a generic MLM solution, such as a MLM lead system, MLM advertising system, MLM postcard marketing system, MLM sponsoring system, MLM information products (such as training CDs, DVDs, books, ebooks, seminars, workshops).

Let me explain.

I explained earlier that there are millions of people looking for information about a home-based business every month.

Now, think of supply and demand.

If you KNOW that millions of people are looking for information on starting up a home-based business, or

becoming more successful in their existing one, what do you think would be more in demand each month?

1. Information about a MLM company that sells a new weight-loss product?

or...

2. Information about a MLM lead system, MLM marketing system, MLM postcard marketing system, or information products on achieving greater success in MLM?

Again, think like a business person here and tell me what would be MORE in DEMAND by millions of people looking for information on a home-based business each month.

IF you answered #2, you're correct.

But a big reason why so many MLM distributors fail, or struggle to make money, is that they are working hard at #1, going about advertising and promoting their favorite MLM opportunity upfront and promoting their juice, weight loss, electronics, legal service, health and wellness, or environmentally safe household products, etc., to the millions of people looking for information about starting a home-based business each month.

When you work with the law of supply and demand instead of working against it, you place yourself in a position where there is a higher probability of making a substantial income much faster.

© Copyright 2017 Al Johnson
Al Johnson is a customer attraction coach for business owners, entrepreneurs, direct selling professionals, and marketers since 1989.

MLM Prospecting For Profits Part 1

PROSPECTING FOR PROFITS! PART 1

HOW MLM SUPERSTARS GENERATE AN ENDLESS SUPPLY OF GOLDEN MLM PROSPECT BUYER LEADS AND GET PEOPLE TO PAY UPFRONT MONEY BEFORE JOINING THEIR FAVORITE MLM OPPORTUNITY.

AND HOW YOU CAN USE THIS HIDDEN SECRET OF MLM SUPERSTARS TO SUCCEED IN YOUR FAVORITE MLM OPPORTUNITY TOO!

What Jealously-Guarded MLM Sponsoring Secrets Do MLM Superstars Know That You Don't?

Once you come to understand THE MLM GOLD RUSH on my site, you will know why MLM Superstars go about doing MLM sponsoring very differently than the majority of MLM distributors.

I encourage you to read and seriously think about what I have written in the THE MLM GOLD RUSH and then come back and continue reading PROSPECTING FOR PROFITS.

Okay. Let's continue.

You don't have to BE a MLM Superstar for you to copy their secrets.

In fact, I know many MLM Superstars who just started using the methods when they were not MLM Superstars themselves.

They just got started using MLM Superstar methods and they started earning substantial incomes almost overnight.

You may not know that many MLM Superstars failed in several MLM opportunities, even 5 to 10 MLM

Opportunities, before they found the road to success by copying the methods of the MLM Superstars.

They didn't seek approval to start using them. They didn't wait until they were famous.
They didn't wait until they were a millionaire.

They didn't wait for anything. They didn't have excuses.
They just took action and got it going.

Next thing they knew, they too, were a MLM Superstar. The methods are not complicated.
Actually, the steps are very easy to follow.

All it takes is a simple change in the way you go about sponsoring people into your MLM business.

You must learn to THINK like a MLM Superstar and develop a MLM Superstar MINDSET before you can become one and earn a high six-figure or seven-figure annual income the way MLM Superstars do.

MLM Superstar Mindset Principle #1

MLM Superstars know that there are millions of people in any given month that are looking for information about starting a home-based business.

MLM Superstar Mindset Principle #2

MLM Superstars also know that there are millions of MLM distributors who are already involved in over 1,000 different MLM companies.

MLM Superstar Mindset Principle #3

MLM Superstars realize that everyone will not be interested in joining their favorite MLM opportunity. In fact, they realize that most people will say NO to their favorite opportunity and if they try to promote their primary MLM business upfront they will have a lower probability of making money.

MLM Superstar Mindset Principle #4

MLM Superstars understand the secret to earning a million dollar income is using the law of supply and demand to their benefit. They know that by giving people what they want, and what is already in demand by the masses, they will have a higher probability of earning a million dollar income.

MLM Superstar Mindset Principle #5

MLM Superstars don't fall in love with a MLM business opportunity. Actually, MLM Superstars are not spending most of their time doing the MLM side of the business.
They are spending most of their time in the "marketing" business.

Most regular MLM distributors are so in love with their favorite MLM opportunity, product, service, compensation plan, company leaders, and so on, that they don't come to understand the truth of the matter, and that is -- most other people don't care about their favorite MLM opportunity.

Once you come to swallow your pride and accept this, you can go on to think like a MLM Superstar.

MLM Superstar Mindset Principle #6

MLM Superstars are good business strategists and place themselves in a position where they can get a higher percentage of the millions of people who are looking to join a home business to say yes.

MLM Superstars know that it is many times MORE profitable to offer a generic solution first, such as a generic tool, product, service or information that can be used by ANY MLM distributor involved with ANY MLM company to help them become successful in their existing MLM opportunity; or to help ANYONE who is looking to join a home business to become successful.

© Copyright 2017 Al Johnson
Al Johnson is a customer attraction coach for business owners, entrepreneurs, direct selling professionals, and marketers since 1989.

Tuesday, December 12, 2017

Mail And Grow Rich

Direct Mail is the #1 Advertising Method 

Have you ever stopped to think why direct mail has been consistently used for more than 100 years to build great wealth for business owners and entrepreneurs?
In a survey reported by Advertising Age, the direct marketing industry’s trade publication, it stated that direct mail marketing creates more profit than TV, radio, newspapers, magazines and Internet marketing... combined!

Postcard Marketing is also the #1 Direct Mail Method

Why postcards?

They are cheaper to mail.  They get delivered.  They get read.  They have greater advertising exposure. They produce higher response rates.  They are much more effective in driving highly targeted traffic to your website than complicated online methods. They require no envelopes. Just stick on your mailing label and stamp and drop them in the mail. Billion Dollar Companies Use Direct Mail Have you ever wondered why multi-billion-dollar companies like Yahoo!, AT&T, Sony, Microsoft, major banks, credit card companies, retailers and many more all use direct mail? (hint... because it works). Billions a year in sales and profits are generated by direct mail.

Success Stories from Ordinary People Who Use Direct Mail

Thousands of everyday people have earned fortunes using the mail. Here are just a few examples.

Vincent James, at the age of 28 years old, earned $100 million in 2 years using direct mail to sell vitamin supplements.

T.J. Rohleder, from a small town in Kansas, used direct mail to earn over $100 million selling information. 

Benjamin Suarez used direct mail to earn over $100 million selling computer repair information and services. 

Okay, I think you get the idea.  Direct mail has been used by every day, ordinary people to create small and large fortunes consistently for over 100 years.

You Can Build a Network Marketing Business Using Direct Mail

Many people have successfully used direct mail to earn millions of dollars in network marketing.

Here are a few examples:

Case #1:  In the book “How A Shy Guy Like Me Earned Over $1 Million in Network Marketing Without Selling, Phone Calls, Meetings or Any of that Other Stuff That Nobody Wants to Do”, network marketing millionaire, Joe Brown, reveals that he built a downline of 160,000 distributors 100% by mail.

Case #2: In the December 2003 issue of Home Business Connection Magazine, it   features   the   cover   story   about   network   marketing millionaire, Doran Andrey: “$1,000,000 In One Month –With a Second Chance and Proven System”, discussing how he used mail order marketing system for shy, quiet people to build a network marketing fortune for him and many others.

You Can Learn to Mail and Grow Rich

You, or anyone, can put the money-making power of direct mail to work for you, but most people don't have a clue about what it takes to build a direct mail marketing system or even what to sell.  It can be very expensive to get involved in direct mail for the average person and you could spend years and lots of money trying to test and figure everything out all on your own.

The 4 Step Marketing System has solved this by creating an exact method marketing system that can be easily duplicated by anyone. By joining the team, all of the work has been done for you, so that the only thing you need do is simply plug into system and mail postcards to build a monthly residual income that grows each month whether you work or not.

Can You Follow a Simple System?

Maybe you’ve tried about every business opportunity there is, but the amazing thing about the 4 Step Marketing Systemic how simple it is. It's based on simple mathematics and sound business principles that are used by successful billion-dollar companies.

It Takes Less Than 37 Minutes a Day

You will not become a millionaire overnight or anything like that, but you can build a part-time or full-time income mailing postcards from home working less than 37 minutes a day.

Then, all you have to do is keep mailing and you can continue to build your income higher and higher.  The real secret is, once you start making money, if you re-invest by mailing even more post cards it'll make you rich.

Mailing 10 Postcards a Day Brings Freedom Your Way

In less time than it takes to watch your favorite 30-minute TV show, you can label and stamp 10 postcards and do everything it takes to create multiple streams of residual monthly income.

Marketing Formula = Direct Mail + Recorded Messages + Internet Marketing X Network Marketing

The 4 Step Marketing System combines the power of direct mail postcards, 24 hour recorded messages and automated internet marketing, multiplied by the leverage of network marketing to create a money-making system that can be duplicated by anyone.


© Copyright 2017 Al Johnson
Al Johnson is a customer attraction coach for business owners, entrepreneurs, direct selling professionals, and marketers since 1989.

Monday, December 11, 2017

The Power of Direct Mail

Did you know that direct mail makes more money for businesses than all other marketing methods combined?

Yep. Combined.

Now, I realize that may surprise you, but that comes straight from the Direct Marketing Association's annual reports.

In fact, in 2016, the DMA's report showed that direct mail resulted in 600% more response than all other marketing channels combined, and 1000% more than email marketing alone.

Have you ever wondered why billion dollar companies are still sending you direct mail?

Are you still getting bills in the mail? Why?

Sure, you can choose to get some of your bills delivered online, but I bet you that you're still getting some bills by mail, or other advertisements by mail. Right?

Direct Mail has a very high deliverability rate, in the 98% range for delivered mail.

Now, compare that email, which has a very low deliverability rate, and also a very low open rate, since there's so many emails and spam happening in the email inboxes.

Here's what you don't know.

Most of today's big internet marketing gurus are using good old-fashioned direct mail combined with online marketing, called hybrid marketing (merging offline direct mail and online together), or integrated marketing.

There is ONE huge advantage that you have with direct mail that you don't have with other marketing channels, and that is being able to reach proven buyers through direct mail lists of existing customers/buyers -- people who are already buying the products and services you are trying to sell.

What I just told you is a huge secret.

The easiest selling you can EVER do is to sell to people who are already buying what you are selling, and don't have to be sold on why your product is a great idea, because they are already buying it.

You can't target or reach known buyers by advertising via TV, radio, newspapers, magazines, Facebook, LinkedIn, Twitter, Instagram, or other social media. Nope. You can't target known buyers doing any of those.

But, my marketing friend, you can reach proven, known buyers of products, services, information, opportunities -- all day long -- by renting the direct mail lists of other companies, who want to rent you their direct mail customer lists.

All you have to do is simply get a list of people who are already buying what you are selling, and deliver your sales message to this buyer's market, and direct them to order by mail, phone, fax or website.

Sounds simple, right?

Sure, you'll have to do something testing with this direct mail process, but once you have a proven test that is profitable, you can roll it out in a big way and make a serious income.

© Copyright 2017 Al Johnson
Al Johnson is a customer attraction coach for business owners, entrepreneurs, direct selling professionals, and marketers since 1989.